We are seeking a Director of Email Marketing to lead email and CRM strategy for a food & beverage organization. This role will own customer engagement across email and SMS, with a focus on driving retention, engagement, and revenue.
Responsibilities
• Lead email and CRM strategy across the customer lifecycle.
• Drive segmentation, personalization, automation, testing, and optimization.
• Analyze campaign performance and identify opportunities to improve engagement, retention, and revenue.
Qualifications
• 8+ years of experience in email marketing, CRM, or lifecycle marketing.
• Experience within CPG, food & beverage, or potentially retail, e-commerce
• Experience with Salesforce Marketing Cloud, Braze, HubSpot, Klaviyo, Iterable, or similar platforms.
• Strong understanding of segmentation, personalization, automation, and campaign analytics.
Comp $110-140K
Equal Opportunity Employer/Veterans/Disabled
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The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable: • The California Fair Chance Act • Los Angeles City Fair Chance Ordinance • Los Angeles County Fair Chance Ordinance for Employers • San Francisco Fair Chance Ordinance
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